visualAI launches discoverGPT for AI-native commerce search
visualAI retail solutions launched discoverGPT on July 20, 2026, giving merchants and developers a single API and MCP gateway for AI search, data quality, agent feeds and virtual try-on. The launch targets the growing shift toward shoppers using natural language, images and AI agents to find products.
Why it matters: - visualAI is betting that commerce discovery now has to serve both storefront search and AI agents. - The company says discoverGPT is meant to help merchants keep control of their brand and customer relationship while making catalogs visible to tools such as ChatGPT, Gemini and Perplexity. - The launch comes as AI-driven shopping traffic and shopping queries continue to rise.
What happened: - visualAI retail solutions, inc. launched discoverGPT on July 20, 2026. - The platform is built for AI discovery in commerce and is designed around an MCP-native workflow. - Developers and agencies get one credential, one canonical product catalog, a unified REST API and a 24-tool Model Context Protocol gateway. - The company is offering the Starter tier free for life to the first 500 developers, with no credit card required. - Developers can start at developer.vairetail.com, view docs at developer.vairetail.com/docs, or book a walkthrough at calendar booking page.
The details: - discoverGPT covers the full discovery loop with onsite AI-native search, product data quality, universal offsite agentic feeds and virtual try-on. - Search combines natural language, precise color and image similarity in one trimodal flow. - Data Quality tools clean product data, enrich listings and score completeness to repair bad titles and missing attributes at the source. - Agentic Feeds and GEO output machine-readable formats including JSON-LD, llms.txt, UCP and ACP, and track how AI agents see the store. - Virtual Try-On uses AI image composition with digital twin technology so shoppers can see products on themselves in seconds. - Any MCP-aware host, including Claude, ChatGPT, Cursor or a custom agent, can connect to the discoverGPT gateway and discover all 24 tools automatically. - The platform is neutral across commerce systems and can map catalogs from Shopify, Salesforce, Magento, BigCommerce, WooCommerce, custom PIMs or flat CSV exports through a free in-browser Column Mapper. - visualAI says the platform runs on more than 350,000 lines of AI-native infrastructure code and is not a wrapper around a third-party model. - The underlying engine is already live in production through shopperGPT, the trimodal search feature already in the Shopify App Store and running for Founding Merchant Partner Cassie's Kurations at cassieskurations.com, alongside the studioGPT virtual try-on extension. - The core technology is patent pending, with 34 claims under USPTO Application 19/211,109.
Between the lines: - visualAI is positioning discoverGPT as infrastructure, not a single feature, so merchants can plug multiple AI commerce functions into one stack. - The emphasis on MCP suggests the company wants its catalog tools to be accessible to agentic software without custom integrations. - The launch leans on outside market data showing shoppers increasingly use AI-assisted discovery and that those referrals can convert better than organic search.
What's next: - visualAI is inviting developers, agencies and merchants to test the platform through the developer site and shared demo catalog. - The company is using the free starter offer and live production examples to speed adoption. - The product roadmap appears focused on broader merchant onboarding and wider use of AI agents in product discovery.
The bottom line: - visualAI is trying to turn product discovery into a single AI-ready layer for merchants, shoppers and agents alike.
Disclaimer: This article was produced by AGP Wire with the assistance of artificial intelligence based on original source content and has been refined to improve clarity, structure, and readability. This content is provided on an “as is” basis. While care has been taken in its preparation, it may contain inaccuracies or omissions, and readers should consult the original source and independently verify key information where appropriate. This content is for informational purposes only and does not constitute legal, financial, investment, or other professional advice.
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